Bed And Breakfast Marketing – Vital Web Tips

Bed And Breakfast Marketing – Vital Web Tips

Bed and breakfast marketing is not something you can ignore. Whether you are running a traditional b & b, boutique-style accommodation, a guest house, country inn, gite or chambre d’hotes, it’s a competitive business. If you don’t stand out, you loose out. Sticking up a “rooms to let” sign just isn’t going to do it!

One of the most powerful tactics you can use to promote your accommodation is, of course, the internet. Like it or not the world wide web is having a massive impact on you and your customers. If you don’t have some kind of internet presence – either a website or a blog for your bed and breakfast – a massive slice of your potential income is going to someone else.

Sadly the internet is no longer the simple arena where, if you had virtually any kind of website, people would find you easily. Today the world wide web is maturing and growing at a phenomenal rate. It has become vastly more competitive and many bed and breakfast owners are finding that their websites aren’t bringing in the business they hoped. Just putting up a website and keeping your fingers crossed is no more effective than putting up a “rooms to let” sign but costs to advertise online are rising dramatically. Worse, a lot of that expensive online advertising is becoming less and less effective.

Is there a sensible, workable solution? Certainly the average accommodation owner can’t simply throw more and more money at their bed and breakfast marketing.

The answer to some extent is better management of your resources and better targeting. Don’t pay someone to submit your site to 400 search engines when submitting to Google, Bing and Yahoo will cover 99% of the market and you can do it yourself – for free. Before you spend a penny on registering with a bed and breakfast search engine (where thousands of your competitors are also listed) ask what you can do to make your own internet presence more effective.

As for targeting, it’s no good marketing a bed and breakfast at the whole US, or a gite at the whole of France. That’s an accidental mistake a lot of sites make. Instead, zero in on a smaller but more precise market. Who puts just “bed and breakfast” into a search engine? Nobody. They search for “Boise bed and breakfast”. They don’t search for “gite in France” they search for “gite in Valencay”. Try to think like your customer – then your bed and breakfast marketing becomes much easier because you simply provide what you know they are looking for!

Got a bed & breakfast, guest house, gite or country inn? Need more bookings? Of course! So pick up your free copy of “Sorry, No Vacancies” at Bed & Breakfast Marketing and start putting profitable ideas into action now!

Bed and Breakfast in Maryland

Bed and Breakfast in Maryland

There are many bed and breakfasts in Maryland, some of which can offer some of the most tranquil, peaceful getaway for you and your loved one. Enjoy some of the finest accommodations in the country in many of Maryland best inns. Have a peek inside some of these cottages, cabins, and stately rooms and see what you have been missing.

The Cozy country inn, located in the foothills of the Catoctin mountains, is a quaint and charming cottage style bed and breakfast inn. It features rooms and cottages that are decorated to commemorate the style of presidents and dignitaries who have visited Camp David or the cozy. These rooms are specifically tailored to each president’s tastes and you can find some of the finest decorations in the world here. For example, the Kennedy room has a replica of the famous Kennedy rocker located in the sitting area.

Another great Bed and Breakfast in Maryland is The Castle, which had been in business since 1986. The castle was previously a stone house built by the Union mining company. For many years it was in the hands of private family’s who used it for everything from a brothel to a casino. After it’s renovation, it became one of the most popular accommodations in Alleghany county. Every morning there is an assortment of fine teas and coffees served, and each evening you can relax in the sitting area with a wide variety of cheeses, cookies and fresh fruit.

The Casselman is a 19th century hostelry, built in 1824 by Solomon Sterner to serve travelers on the National road. Many historic sites surround the inn and may be visited throughout the Grantsville community. The Inn also features a large 125 seat dining room which specializes in simple country food as well as a wide variety of amish cuisine. Whatever bed and breakfast in Maryland you decide to stay at, you will not be disappointed.  If your looking for a B&B in Maryland, you have to check out my guide.

Rob Vrabel is the webmaster of http://www.2havefun.com The #1 Source for Things To Do in America! since 1998.

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A Vermont Bed and Breakfast – The Ideal Staying Place For Nature Lovers

A Vermont Bed and Breakfast – The Ideal Staying Place For Nature Lovers

Vermont bed and breakfast inns are the best place for you to relax and enjoy the beauty of nature. This place is considered as the green mountain state where you can find lots of fun things to do with the help of nature’s resources. You can enjoy snowboarding or skiing on one of the several mountains that are covered by snow in winter. You can also enjoy several activities in the summer such as fishing, paddling, hiking, biking or playing a round of golf. However during fall foliage season, you can join other leaf peepers to gaze in wonder at the brilliant colors.

Tourists in Vermont frequently receive a comfortable and traditional welcome at lodgings that can range from small Vermont bed and breakfast inn to country inns to modern resorts with spas and other luxuries. Vermont remains as a magnificent destination for country drives, mountain rumbles, and overnights at country inns. Bed and breakfast getaways are also perfect for couples that are seeking for a break into their very busy world and wants to have at least a couple of hours to relax and enjoy the company of each other.

Vermont bed and breakfasts comprise a few houses listed on the National Register of Historic Places, as well as houses, farms and inns that exist for generations. Of course as the name suggests bed and breakfast inns in Vermont provide you a generous breakfast with a good presentation and by Vermont maple syrup. Most of these bed and breakfast inns are situated in towns and villages where good dining, historic attractions, sports activities, and even shopping are plentiful.

At the same time as you can enjoy different activities at Vermont, like the wonders of nature if you choose to stay at a traditional bed and breakfast inns in a farm. This is definitely a re-energizing getaway for an individual who is stressed in the city life and pressured at work. Overall Vermont bed and breakfasts are a great vacation or getaway for people in all walks of life!

So this is it… you’ve found contentment in New England bed and breakfasts, beginning with Vermont. But what about others? Did you know that there are some fantastic Delaware bed and breakfasts? To learn more about all of your options, visit my site at http://www.bedandbreakfastnook.com. Your perfect vacation is only a couple short clicks away!

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Try Medocino For A Fabulous Bed And Breakfast Vacation

Try Medocino For A Fabulous Bed And Breakfast Vacation
Deciding upon a Mendocino Inn, located in Mendocino, California, is the ideal getaway location for individuals of any age. This secluded property provides you with the feeling of being alone in the world, despite the fact that it is just 2 hours away from the Bay area. Additionally, you can forget you’re even in California since the unpredictable climate results in the experience of finding yourself in a far away land in Europe, insulating you from the hustle and bustle of regular life.

You will find that the Mendocino Inn, although it feels secluded, is merely a matter of minutes from the town of Mendocino, which offers restaurants, shopping and an old world experience. The feeling of having left California is further improved by the way the houses in the town of Mendocino are made. Instead of a mishmash of numerous models, this area has created its homes in a New England Captain design. Not only does this present some simple continuity, it really increases the overall lure of design in this region. In addition, it lends to the experience of being in the past where today’s world has not yet interfered.

Picking out a Mendocino Inn is a wonderful option if you wish to find a exclusive place to hold a extraordinary celebration. As an example, if you are getting married and you want a stunning intimate spot to do that, then a Mendocino Inn should have something excellent to provide. Additionally, it is great for an anniversary party, family reunion, high school reunion and more.

You will also see that this can be a area that is great for the perfect celebration. If you are going on your honeymoon, remembering an anniversary, or just getting an opportunity to spend your first weekend ever without your children, finding a Mendocino Inn is the correct choice for you. The environment is personal, creating the mood that you’ll want for your special occasion.

If you’re somebody that likes to be on the run during vacation, neighbors in Mendocino have got a great deal to offer. Virtually every month of the year is full of activities, celebrations, parades, wine tastings or BBQ. You will not lack for company and fun, if that is what you are searching for.

If you prefer some time to yourself but in the great outdoors, then you can choose to go horseback riding, fishing, diving, whale watching, canoeing, kayaking, explore outside gardens, spend some time on the beach, take nature walks a great deal more. There’ll never be a absence of things to do at a Mendocino Inn.

The price ranges at a few Mendocino Inns are usually quite acceptable but could vary during different seasons. You should make use of the different discounts and offers that they have to offer so you receive the best rates. For example, if fishing is your thing, you’ll find a Salmon deal for only $ 75 a person.

You can get other package specials including a last second deal for when you make a booking less than 72 hours prior to arrival, the five night mini vacation, girlfriend getaway, the baby-moon package and the ultimate romantic getaway. Book your room today.

Mendocino inns are known for providing relaxing entertainment and hospitality. If you want to stay in a bed and breakfast California coast, you would be wise to choose Mendocino. You’ll have a great time on vacation.

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Five Tips When Booking a Cape Cod Bed and Breakfast

Five Tips When Booking a Cape Cod Bed and Breakfast

By: Michael Jones

There are over 250 Cape Cod Bed and Breakfast establishments, offering everything from the charm of a two or three room residence to the luxurious splendor of an inn that can house up to fifty people. But whichever end of the scale you’re looking at, there are a number of tips that will help you when booking your Cape Cod Bed and Breakfast stay.

1.Book last minute and ask for a deal. Being mostly small Mom and Pop establishments, a typical Cape Cod Bed and Breakfast will really feel the loss of an unsold room. So the closer they get to a particular date, the more willing they are to make a deal. Maybe it’s 40% off the first night of your stay, or half-price on the second, or perhaps a free bottle of wine at check-in. Of course, the later you leave it, the greater the risk of not finding any room at all. But as long as you’re flexible in your travel plans, the best deals are to be had at the last minute.

2.Don’t count on the official photos to tell the whole story. Cape Cod has long been a magnet for artists, including some wonderful photographers. And many of them make a living taking photographs for Cape Cod Bed and Breakfast websites. A great photographer can make an ordinary building look much more beautiful than it really is. Try and find a few online snapshots taken by “ordinary” folks that will give you a more realistic idea of what a place looks like.

3.Ask about the other guests. In a tough travel economy, many Cape Cod Bed and Breakfast owners are reaching out to clientele they would previously have shied away from. Some are going after business clients and selling themselves as an ideal spot for meetings. Others might be targeting wedding parties, while others still might be marketing themselves for the first time to families with children. None of these is necessarily bad, but if you’re staying in a Bed and Breakfast specifically to get away from people chatting on their cell phones in the sitting room, for example, it may be a good idea to ask when you book if there are any business meetings going on during your stay.

4.Be considerate of other guests. The other side of that coin is to ask yourself if you’re the right kind of guests for a Cape Cod Bed and Breakfast. If you like to go out clubbing to the wee hours, you may not endear yourselves to either the innkeeper of the other guests when you have to bang on the door to be let in at 2:00am. Perhaps it would be better for all concerned if you stayed at a hotel, no matter how much you want to sleep in a four-poster bed.

5.Speak up if you are unhappy, and do it early. Innkeepers would much rather you bring any issues you have to their attention than leave unhappy. If a bed is uncomfortable or a room is not as private as you had hoped, say something straight away. Not only are you more likely to have an enjoyable stay, but it’s only fair to give the innkeeper a chance to correct your issue. If you wait until you’re checking out before you complain about something, it looks like you’re just angling for a refund rather than genuinely looking for a solution to your problem.

Cape Cod offers something for every type of bed and breakfast traveler. These tips will help you choose the right one for you.

About Author:

Michael Jones writes about Cape Cod Bed and Breakfast. For more information about Cape Cod Bed and Breakfast visit Cape-Cod-For-Couples.Com

Senate President Therese Murray Speaks at Old Colony Elder Services Legislative Breakfast

Senate President Therese Murray Speaks at Old Colony Elder Services Legislative Breakfast

BROCKTON AND PLYMOUTH, MA…

 

Old Colony Elder Services’ (OCES) is a non-profit corporation which serves residents in 23 towns in the greater Brockton and Plymouth areas. OCES is one of 27 similar agencies designated by the Executive Office of Elder Affairs as an Aging Services Access Point (ASAP).

 

More than 60 individuals from a number of elder service agencies were in attendance along with State Representatives Vinny DeMacedo, Susan Gifford and Tom Calter; Sheriff Joseph D. McDonald, Jr.; and OCES’ Board of Directors. Plymouth Selectman Mathew Muratore, Caitlin Kenerson from Representative Christine Canavan’s office, and Lisa Budge Johnson from Sheriff McDonald’s office also attended. Senate President Murray spoke of the challenges to human service agencies delivering services to elders and disabled individuals in the current economic climate and she elaborated on how the Fiscal 2011 budget will impact funding for the upcoming year.

 

“We’re in a tough economic climate and seniors are especially at risk,” noted Senator Murray addressing OCES and elder service representatives in the audience. “We’re doing the best we can and we thank you for all you do.”

 

A member of the Massachusetts State Senate since 1993 and elected President of the Senate in 2007, Senator Murray has worked to improve the lives of seniors throughout her career. Following her speech, Al Norman, Executive Director of Mass Home Care presented Senator Murray with a “Home Care Hero” award.

 

Diana DiGiorgi, Executive Director of OCES who is also the Vice President of Mass Home Care said, “We want to thank Senator Murray for everything she has done and continues to do for elder consumers.”

 

About OCES
Incorporated in 1974, Old Colony Elder Services is one of 27 private, non-profit Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES offers a number of programs to serve seniors, individuals with disabilities, their families and caregivers such as Family Caregiver; Adult Family Care; Supportive Housing; Nutrition; Money Management; Protective Services; Home Care and more.

OCES offers these programs in the towns of Abington, Avon, Bridgewater, Brockton, Carver, Duxbury, East Bridgewater, Easton, Halifax, Hanover, Hanson, Kingston, Lakeville, Marshfield, Middleboro, Pembroke, Plymouth, Plympton, Rockland, Stoughton, Wareham, West Bridgewater and Whitman.

The organization’s mission is to provide services that support the dignity and independence of elders by helping them maximize their quality of life; live safely and in good health; and, prevent unnecessary or premature institutionalization.

In 2009, OCES was honored with the Metro-South Chamber of Commerce’s “Economic Impact Award”. The agency has 140 employees. For more information call (508) 584-1561 or visit the website at www.oldcolonyelderservices.org.

 

Bed and Breakfast Inn Owners – How Market Research Can Improve Your B&B

Bed and Breakfast Inn Owners – How Market Research Can Improve Your B&B

If you own or manage a B&B you should consider the following benefits obtainable from market research as part of your business success.

Benefits of Market Research

One of the greatest benefits obtained from undergoing some form of market research is a richer understanding of your target market and competitors. Being able to assess how well aligned your Inn is with your target market and its competitive marketplace can be invaluable. You will begin to get an idea of what others in your industry are doing in terms of marketing and budget in order to attract and retain guests.

Market Research is particularly important for setting up your business marketing plan & objectives, along with making strategic business decisions. The information you find out can help you refine your marketing campaigns. You may find that a certain radio station, bed and breakfast publication or website has returned a profitable return on investment for other Inn owners and therefore decide to devote more of your advertising budget to this source.

Market Research Ideas & Sources

– A good habit to get into is regularly reading free and paid reports about industry trends and patterns. You can also consult other B&B owners; join up to industry forums with other owners from around the world and within your country.

– There are many sources that contain industry related information such as: online and print magazines, newspapers and journals. Being aware of what is going on in the bed and breakfast marketplace can help you anticipate potential declines or slow times and make allowances for this period.

– Find out about upcoming hospitality conferences where consultants from the accommodation industry will be speaking about statistics and trends. Tourism business advisors can provide you with comprehensive information relating to your industry.

– Read travel blogs, reviews and testimonials about other bed and breakfasts with a similar value offering to your own, look for what they liked / disliked about their stay. Making comparison with similar bed and breakfast providers helps you ensure you are on the same or better playing level.

Another idea for gaining valuable information is to ask friends and family to stay at other accommodation providers’ which target the same market as you, and then supply you with constructive feedback on how your business compares. Again, helping you understand if you are meeting the needs of your target market.

Feedback from guests about where and how they found your Inn is another important form of market research. If you provide an evaluation / rating card, covering service questions such as : How did you find us? and How would you rate our B&B meals? which guests can fill out after their stay, you can use the information found from this tool as a benchmark. Giving you an opportunity to improve on areas which are scored lower than you would prefer.

Given that the burn out rates for B&B providers can be particularly high, it is even more important to dedicate sufficient time and resources to market research. You should continue to invest in marketing that works and drop others that are less effective. Eventually you will be able to reduce your marketing spend to just those mediums which provide you with a steady flow of guests, whilst trialling other advertising methods that you have found in your market research process which are associated with your target audience.

The Number 1 Bed & Breakfast Website is a joint venture between B&B websites of various countries to create one truly global site. 1bbweb.com is on the way to fulfilling the aim of being the best bed & breakfast site in the world. In the short time we have been accepting international listings we have achieved a membership of nearly 10.000 members from USA, Canada, United Kingdom, Ireland South Africa, Australia, New Zealand, as well as increasing numbers from European and Asian countries.

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Denver Bed and Breakfast Inns – 6 Cozy Denver B&B’s

Denver Bed and Breakfast Inns – 6 Cozy Denver B&B’s

A Denver bed and breakfast is the perfect place to stay for your honeymoon, a “girls weekend” or a romantic getaway. Most B&B’s don’t allow children or pets, so you’re practically guaranteed a quiet, intimate vacation!

1. Capitol Hill Mansion is a cozy bed and breakfast that looks just like an old castle. It’s the perfect place for a honeymoon, or a romantic getaway. It is within easy walking distance of many attractions and activities, such as Civic Center Park, museums, art galleries, the DCPA, and the Colorado State Capitol.

2. The Queen Anne Urban B&B is intent on being friendly to the environment. It’s the perfect place to get away in ‘green’ style. Each room is uniquely decorated and equipped with organic cotton sheets and blankets, Eco Mattresses with green tea insulation, and organic soaps. The staff uses only 100% natural cleaning products, and breakfast is made with organic, local ingredients. They also serve local wines and cheeses at ‘Happy Hour’. The Queen Anne has earned several awards of excellence.

3. Adagio B&B Homey rooms are named after composers of classical music, such as Handel and Vivaldi. Amenities include in-room coffee makers, wireless high speed internet, and luxurious bathrobes. They also have one suite available.

4. Gregory Inn makes your stay comfortable, with special touches such as teddy bears, chauffeur services, and room service. The inn has been used in several TV commercials, for products such as Almond Glo, Oxy Clean, and KaBoom. A full breakfast is served every day. There is also a big porch, which is the perfect place for relaxing on a warm summer evening.

5. Holiday Chalet looks like an old Victorian home, updated and restored to include modern amenities! The Chalet is very close to many fun attractions, such as the Denver Zoo and the Museum of Nature and Science. A homemade breakfast is served daily, offering goodies such as pancakes and quiches. You can also go shopping at the She She Boutique, which is located in the Chalet.

6. Lumber Baron Inn is a luxurious Denver bed and breakfast located near LoDo. Each room is equipped with a plasma HDTV and a whirlpool tub. Don’t feel like going downstairs for breakfast? Just call and room service will deliver a Breakfast Basket! For entertainment, you can go to one of the Inn’s special Murder Mystery Dinners.

Mandi Campbell is a webmaster and photographer living in Denver, Colorado. She enjoys working at home over the internet and exploring new internet marketing techniques.

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Booking Accommodation with Bed and Breakfast Inns in Christchurch New Zealand?

Booking Accommodation with Bed and Breakfast Inns in Christchurch New Zealand?

Known as the most English place, Christchurch – the garden city of New Zealand is a best place which can solve your plan of where to stay in. But you are wondering your accommodation that what types of place to book. Luckily, I suggest that booking in a bed and breakfast inn will be perfect way to have the comforts as you are in your home  with a fair few extra indulgences, and you can save time for discovery in this beautiful and wonderful city.

 

If you choose to stay close to the city, there is plenty to entertain you after you’ve enjoyed starting the day with some home baked goodies and local produce. With a goodbye wave to your host (who can help you find the places you really want to visit) you’ll be ready to explore the city. You can easily spend several days exploring the Arts centre, the fabulous Victorian architecture, the Botanical Gardens and Cathedral Square, where you can climb the tower in the Anglican Cathedral for a small fee and take in the view of the city. Once back down you can look at some of the fabulous art installations and select some food from one of the local food stalls or a cafe. For those people needing a little mental stimulation, try a chess game with the oversized public pieces. There are plenty of shops to purchase mementos for you to take home here as well.

 

Of course, if you want to venture further afield, there is nothing to stop you leaving your bed and breakfast in Christchurch and discovering a little more of Canterbury. Take a trip out to the French settlement of Akaroa, where you can take a cruise to watch dolphins, or Oxford where you can enjoy a day at Jo Seagar’s cooking school, and of course her famous fudge alongside a good coffee, before driving further west to the snowy mountains, or venture south to Geraldine to enjoy the fabulous food including jams, chocolates and amazing local cheese. Alternatively take a day jaunt through North Canterbury’s niche vineyards, stopping off at the Nor Wester for some great food and local wine or beer.

 

There is no shortage of things to do in the area. If you want to make sure you have the energy you’ll need to get through it all, it’s a good idea to book a good night’s sleep within comfortable and luxurious surroundings, which you are sure to find at a bed and breakfast in Christchurch, New Zealand.

 

The New Zealand Bed & Breakfast Book is NZ’s foremost B&B guide, with nearly 1400 listings. Its popularity is not only a reflection of changing holiday trends but a response by New Zealanders to open their homes and share their experiences with travellers. The NZ Bed & Breakfast Book is not just an accommodation guide it is an introduction to a uniquely New Zealand holiday experience. Find Bed and Breakfast – Inns in Christchurch

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